Hail BlackHat Fam,
First it's a pleasure to be part of such an awesome community as this one. I've been running a "successful" eCommerce website for a few months now. I'm still new to this but I'm eager to research some more working methods and techniques. There's lots of strategies here but it's hard to hone in on what's best for my kind of site and different youtube channels often give outdated examples or strategies that don't combine well.
I'm currently running a shopfiy store in conjunction with oberlo to import products from ali express. I then use facebook ads and instagram ads,along with posting products on other social media to generate traffic. On average I've spent 25-50$ a week on ads (because that's all I can afford) and got over 10 sales last month with ads getting hundreds of engagements. I've also spent some cash with Adsense although I set it up to the best of my knowledge it still didn't generate decent traffic. So far I haven't seen much profit since most of it goes back into paying for ads and maintaining the site.
My question: what are some recommended ways or tools to generate traffic to a shop site. Is facebook, instagram and adsense the key and what programs can work well for boosting social media visibility.